From 26 to 29 November 2025, the premier global automotive and components industry event – Automechanika Shanghai – was grandly held at the National Exhibition and Convention Centre in Shanghai. Under the theme ‘Innovation, Integration, Sustainable Development’, this edition utilised all 15 exhibition halls for the first time, spanning an area of 383,000 square metres. It attracted 7,465 exhibiting companies from 44 countries and regions, alongside 180,000 professional visitors, establishing itself as the pivotal platform showcasing the global automotive industry's innovative dynamism. ROOS-LAIS, the international bearing leader, made a significant appearance with its full range of cutting-edge products and customised solutions. Demonstrating the innovative appeal of industrial ‘joints’ through its formidable technical prowess, the company's stand maintained consistently high footfall, garnering significant attention from global clients and industry partners.

As a specialist brand with deep expertise in the bearing sector, ROOS-LAIS's exhibition participation centres on the core theme of ‘Refining Bearing Technology, Empowering Green Intelligent Manufacturing’. Its exhibits span three key application areas: new energy vehicles, intelligent equipment, and industrial transmission systems. Over 50% of these products represent customised solutions developed specifically for the Chinese market, demonstrating the brand's localised innovation capabilities. Within the new energy vehicle segment, ROOS-LAIS prominently showcased its ultra-low friction torque hub bearings (torque below 0.5N.m under load conditions) and electrically insulated bearings resistant to electrical erosion. The former effectively extends the driving range of new energy vehicles, while the latter employs a dual solution of resin insulation technology and conductive design to align with the trend towards high-voltage, high-speed powertrain systems. These innovations garnered significant interest from multiple automakers and component suppliers at the event, resulting in several preliminary cooperation agreements.

Within the intelligent equipment sector, ROOS-LAIS's ultra-precision thin-walled bearings and intelligent sensing bearings took centre stage. The ultra-precision thin-walled bearings, with their high precision and lightweight characteristics, meet the extreme performance demands of high-end machine tools and robotic equipment. The intelligent sensing bearings, equipped with real-time monitoring modules, provide accurate feedback on operational status, enabling predictive maintenance for equipment and significantly reducing downtime costs. Additionally, maintenance-free long-life bearings for industrial transmission applications were concurrently unveiled. Their innovative self-lubricating and self-repairing technology substantially extends service life, meeting stable operation requirements under high-load and harsh conditions, thereby providing efficient support for traditional manufacturing upgrades.

During the exhibition, ROOS-LAIS not only showcased its technological achievements through an immersive exhibition stand but also actively participated in high-level forums such as the International Automotive Industry Development Conference and the International Intelligent Connected Vehicle Development Summit. The company engaged with global industry experts and partners to explore innovative bearing technologies under the trends of new energy and intelligent connectivity. The brand representative stated: ‘The Frankfurt Shanghai Auto Parts Exhibition serves as a vital bridge connecting global markets. This participation not only showcased ROOS-LAIS's technological expertise but also clarified future R&D directions through in-depth exchanges with industry partners. Moving forward, the brand will continue focusing on green and intelligent upgrades, empowering high-quality development across global industrial sectors with more competitive product solutions.’

It is reported that ROOS-LAIS hosted over 8,000 professional visitors from home and abroad at the exhibition, securing more than 30 cooperation agreements spanning overseas markets including Europe, Southeast Asia, and the Middle East, as well as major domestic industrial hubs. This participation not only solidified ROOS-LAIS's global bearing market footprint but also laid a robust foundation for deepening its presence in the Chinese market and connecting with worldwide resources.